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Indie Retailer is proud to announce our latest project, Dollar Card Marketing. Dollar Card Marketing produces $5, $10, $20, and $100 dollar bill drop cards for lead generation, busines marketing, and website promotion.

If you’re not familiar with what a drop card or sizzle card, here it is in a nutshell. Drop cards, sometimes known as “sizzle cards” are kinda like business cards. Whereas business cards have as much contact information you can put on it along with perhaps a slogan, a drop card typically has only enough information to elicit curiosity and a call to action for more information. An example of what might be on a drop card could be, “This card could be worth $2,000 per month. Visit www.DollarCardMarketing.com for more info” or “I can save you hundreds on your mortgage payment! Call Marty’s Mortgage at 555-1212 for info.”

Business cards are intended to be handed off to perspective customers personally, generally during or immediately following a related conversation. Drop cards are mostly intended to be left behind somewhere for someone to notice and pick up. Usually, people will leave them on coffee shop tables, tape them to public phones, insert them into related books at the book store or library, etc… Another difference between a business card and a drop card is that drop cards are not necessarily “cards”. Our dollar bill drop cards are actually made of custom sized and cut paper to emulate real cash.

Dollar bill drop cards have proven to be extremely effective in generating leads and increasing sales. We can guarantee that someone will reach over and pick up a $20 or $100 bill! Of course, when they pick it up and realize that it’s a fake they might be initially disapointed, but at the same time pretty amused at the clever marketing strategy. Not only do these cards capture attention, but they’re NEVER thrown away. Whether someone is interested in your business message or not, they’re going to keep that card and show it to their friends. So, even if they’re not interested, then you have another chance that someone they show it to will be interested. It’s getting a lot of mileage from your card. Can anyone say that about they’re traditional business cards?

Initially, I mentioned that drop cards are “mostly intended to be left behind” somewhere in a public area to be noticed and picked up. However, some people feel a little uneasy about leaving something on the ground or on a table and abandoning it. When I was first introduced to the concept, I thought this is kinda gray area “littering”. However, after some thought about what “littering” truly is, I reconsidered. After seeing dollar bill drop cards in action, I’ve seen them picked up and retained in less than one minute EVERY time. So, as I see it, one is merely placingtheir business card momentarily until someone picks it up. Not litter.

Now if that still doesn’t sit well with you, no worries. Drop cards can still be very useful in the traditional sense. Although the name suggests that these business cards are to be dropped, or left behind, or “momentarily placed”, they can also be personally handed from one to another just like a traditional busines card, except more clever and attractive. Imagine after just meeting and talking with someone briefly, you reach into your wallet and hand over what appears to be a $100 bill and say something like, “My name is John and I can show you how to make a $1000 a week with just a couple hours of effort. Give me a call.” Now watch the expression on their face as they quickly reach for your “business card”.

Before we started creating the dollar bill drop cards, we spent some considerable time looking for a good quality dollar bill drop card or sizzle card at a reasonable price, I coudn’t find any that fit the bill (no pun intended, okay maybe just a small one). So, I took matters into my own hands and created one myself. In researching my competitors, I’ve found that they’re either poor quality or overpriced, or both. I’ve also noticed that their selection is limited.

Having been in business in San Diego for over a decade, I’ve been able to pool some resources together to design and create good quality $5, $10, $20, AND $100 dollar bill drop cards for business marketing. The uses for the dollar bill drop cards are endless and they can be suitable for any business.

Dollar Card Marketing is also able to produce these cards cost effectively enough to be able to offer an affiliate program. So any business can offer them to their clients and get paid a generous commission on every sale referred by them.

To get more ideas on what dollar bill drop cards can do for your business and get pricing information, log on to: www.DollarCardMarketing.com